About me
I am a versatile, results-oriented professional with more than twenty years of experience in creating and delivering innovative designs for top media companies.
I truly love working as a graphic designer and am looking for a company where creative originality and technical innovation are not only expected but appreciated.
Where I would use my understanding of stock photography and the latest design trends to provide my clients and/or employers with design excellence and dedication.
Utilise my creative and technical skills and find quality solutions, in order to solve design problems in an atmosphere that allows me to grow as a designer.
Work Experience
WPP/Hogarth
Presentation Specialist Dec 2021 - March 2025
- Created hi-end branded Keynote, PowerPoint, and Google slide presentations for well-known companies such as Coca-Cola, IBM, Lowe's, Mondelez, Tyson Foods, Verizon, and others, while boosting their visual and design impact.
- Worked on many different corporate brands for WPP, Hogarth, Ogilvy and VML Health on some of their more well known pharmaceutical brands such as Sanofi, Merck and Pfizer.
- Delivered custom presentation templates for various companies that align with their brand guidelines, while significantly enhancing personalisation and a creative touch to reach specific business metrics.
- Utilised innovative presentation animations while pushing the creative boundaries, all the while understanding that the storytelling of a brand is the primary goal.
- Orchestrated a streamlined stock procurement system for photography, video, illustrations, and AI, as well as creating a set of design best practices for the team to follow to ensure a high level of excellence.
- Instituted a close relationship with WPP creative, marketing, and sales teams to expedite our creative processes while maintaining superior quality overall using collaborative systems.
Here are just some of the Top Brands I have worked with at WPP/Hogarth
Adobe/Adobe Stock
Digital Graphic Designer 2017 - 2021
- Designed custom media and trend-focused presentations, marketing advertisements, and sales materials based on analytics, which ensured brand satisfaction and corporate success.
- Developed polished complex designs from raw ideas to finished products that continually met with clients approval.
- Created detail-focused promotional materials, significantly enhancing brand visibility and engagement.
- Collaborated with cross-functional teams on XD email campaigns, resulting in increased open rates and engagement.
- Worked with the creative director, marketing, and sales teams on visually impactful video campaigns, PowerPoint presentations, and digital ads, which helped drive corporate success and outreach.
Popular Photography Magazine
2005 - 2017 Art Director Popular Photography Magazine / Bonnier Corp
- Responsible for producing all magazine layouts including covers, features, camera tests, columns, departments, and logos
- Managed photo color correcting and all facets of magazine redesign
- Proficiently utilized Mag+ in developing the mobile iPad version of the magazine
- Used Sandcastle to add multimedia content to the brand's website
- Facilitated weekly planning meetings which involved the planning and scope of various features, departments, and overall creative design
- Coordinated with editors and photo research department regarding photography and illustrations from many well-known artists
- Organised and directed cover shoots, collaborating with photographers for reliable high-tech images.
My Design Toolbox
I am well-versed in the entire Adobe Creative Suite, as well as PowerPoint, Keynote, and Google Slides.
Personal work
I grew up around artists my entire life. My father was a freelance illustrator and my mother was an art director for Readers Digest. Being creative for me isn't just something I do, it's who I am. Art and design is my passion and it affects everything that I do. I enjoy painting and drawing which helps me stay grounded and keep my creativity flowing.
Education
School of Visual Arts New York, NY - Bachelor of Arts in Graphic Design and Illustration
Adelphi University Garden City, NY - Graphic Design and Fine Arts
Contact
E-Mail: Becksteadartdesign@gmail.com
or call me at 347-226-8569
Thank you for your time and consideration