About Me​​​​​​​

Hi, I’m Dan—a designer, illustrator, and all-around creative who loves turning ideas into visuals that connect with people. Over the past decade, I’ve worked across everything from branding and animation to social content and web design, helping teams tell their story in a way that feels authentic and looks great.​​​​​​​

Recent Work

Canva + Nitro Partnership

Here I handled everything from crafting custom illustrations and editing visuals to designing the full web layout. The goal was to make the collaboration feel seamless and visually compelling, while staying true to both brands. The result? An experience that resonated with users and helped get an average time on page of 107 seconds, showing sustained visitor attention.​​​​​​​

Designing With A Winner

Great work is all about great people. That’s why the chance to collaborate with filmmaker Dann Saxton—a creative force and 2x time Emmy Award winner—has been a major highlight. We've tackled several complex design projects for the music industry, translating ideas into beautiful presentations and graphics.

Dan's eye for layout, flow, and visual storytelling is next-level—he's the kind of designer you want in your corner.

Dann Saxton, 2x Emmy Winning Creative Producer

Feed-Stopping LinkedIn Graphics

In Q2 2025, our volume of brand-designed social posts at Nitro increased by 46% compared to Q1, and by 77% year-over-year. These visually aligned, on-brand assets contributed to a 10% quarter-over-quarter increase in LinkedIn engagement rate, and an 81% increase compared to Q2 2024.

Translating Ambition into Investment

At Marlee (formerly Fingerprint for Success), my task was to translate the complex business potential into a visual language that investors couldn't ignore. My visuals transitioned key presentations from simple pitches to guaranteed investment hooks, helping the company secure over €7 Million in venture capital including several seed rounds and Series A. This financial success was mirrored in user acquisition: my illustrations drove a market-leading 16.7% conversion rate on lead funnels, acquiring new customers at an exceptional cost of just $0.76–$0.89.

Boosting Engagement: Nitro Ad Case Study

In this short-form video to promote Nitro PDF, I handled both animation and post-production. As a social media post, it generated over 1.7K impressions and reached 1.2K+ unique members, achieving a strong 4.5% engagement rate and 3.4% CTR, well above industry averages. As a paid ad across LinkedIn, Facebook, and YouTube, it delivered a 22% higher view rate and 17% higher CTR compared to previous 2024 awareness videos.

What Customers Are Saying

‘‘Dan is a talented designer with a diverse skillset and a positive energy that is felt by everyone who has had the pleasure of working with him. He doesn't stop until everything is perfect for his clients, and I highly recommend him!’’

Michelle Etherton, Director of Brand Marketing at Nitro

‘‘As the creative director and executioner of the Fingerprint for Success illustrations, Dan more than nailed the creation of the system and the ongoing development of extremely diverse illustrations that map back to the design system.’’

Michelle Duval, Founder & CEO of Marlee

‘‘Everything from the logo, brandbook to the digital assets, Dan did an incredible job creating our visual identity. Really impressed with the outcome and would definitely work with Dan again in the future.’’

Jon Hilbrants, Founding Partner of Music Foundry

More Work

Brand Identity

Digital Illustration

Web & Social Media

Video & Animation

Let's Talk

Whether you’re looking to refresh your brand, design something new, or solve a creative challenge, I’m here to help. Reach out and let’s create something impactful together.

CREATED BY
Dan Lago