The Idea
When creating this product, the aim was to make something that eliminates an every-day hassle, something simple but also very effective and convenient. I also wanted this product to be compact and user-friendly.
The Sketch
The process of coming up with this product's appearance was full of trial and error. The first sketch consisted of built-in heaters that were on the top of the blade, but I ended up wanting the heaters' appearance to be more low-profile. Initially, I also had the blade itself attached to the windshield wipers, but in the end, I made them detachable and interchangeable, so you can switch the blades out with the seasons.
The Logo Process
For the process of creating a logo and company name, I wanted the design to be simplistic and modern. There were multiple designs I was considering, but ultimately ended up using the ones on the bottom. I liked how the design was simple, yet sleek.
The Box Dieline
When creating both the box and brochure dieline, the goal was to create a sleek, clean, simplistic feel, that was easy to understand and read.
The Brochure Dieline
The Finished Products
The Finished Products