Please note this site is currently under development and will continue to be updated.
About CRIS
Welcome to the Consumer Research with Impact for Society (CRIS) SIG. Our aim is to bring together consumer researchers working on socially impactful work. The SIG will provide a forum for consumer researchers, teachers and practitioners who want to develop and share knowledge about the contextual areas in which social impact is demonstrated/claimed, the forms that social impact can take, and methodological and theoretical approaches to social impact.
CRIS Chairs (left to right)
- Prof Kathy Hamilton
- Prof Susan Dunnett
- Prof Maria Piacentini
- Prof Emma Banister
Academy of Marketing (AM) conference workshops
Much of our activity has been organised via AM conferences which take place at the beginning of July each year.
Below we give a sense of some of these activities. Many of these continued to develop following the workshop (and will also be outlined in more detail).
Each of the following were chaired by Kathy, Maria and Emma unless otherwise stated.
- 'Consumer Research for Social Impact (CRSI): Agents of Change, Agenda for Change,' closed workshop, 10 participants, Huddersfield, July 2022
- ‘Consumer Research with Social Impact During a Pandemic: Reflections on Academic Identities,' closed workshop, 9 participants, online, July 2021
- ‘Methodological Challenges when Conducting Consumer Research with Social Impact’, London, July 2019
- ‘Consumer Research with Social Impact,’ open workshop, Stirling, July 2018 (Kathy, Emma)
Activities listed here include some or all of the CRIS chairs, and concern work focused around CRIS work.
- 'Ethics and care in qualitative research,' Ch 40, in Belk, RW and Otnes, C (eds) Handbook of Qualitative Research Methods in Marketing, Edward Elgar Publishing, 2024 (Kathy, Maria, Emma)
- 'CRISis in Academia?' Journal of Customer Behaviour, 3, 4 forthcoming CRIS Collective
- 'Ethics of care and poetry as method', Methods Talk, the methods@manchester podcast, featuring Kathy Hamilton, released July 2024 (Kathy, Emma)
- ‘Embedding an ethics of care through collaborative poetry’, as part of the Marketplace Access SIG Masterclass Webinar Series (Kathy, Emma), June 2023
- 'Introducing an Ethics of Collective Academic Care' Prof Kathy Hamilton, keynote speaker for Methods@Manchester Methods Fair: (reflecting on EJM paper and use of arts methods in collaboration), May 2023 (Kathy)
- 'Humans Making Connections' collaborative poem and workshop, May 2023 (Kathy, Emma, Maria)
- ‘Therapeutic networks: Theorizing a new lens for transformative consumer research’, Transformative Consumer Research Workshop, London, June 2023
- 'The challenges and contradictions of collaborative working in interpretive consumer research', EIASM INterpretive Consumer Research (ICR), Liverpool, June 2022 (CRIS Collective - 12 authors)
- 'The CRIS collective: Reflecting on the challenges and contradictions of collaborative working', Invited presentation, Glasgow seminar series, May 2022 (Kathy, Emma, Maria)
- ‘Conducting consumer research with social impact: An introduction to researcher and participant vulnerability’, SAGE Research Methods Video, 2021 (Kathy, Maria, Emma)
- ‘Engaging with Communities and Practitioners for Consumer Research with Social Impact (CRSI)’, online SIG workshop (Kathy, Emma, Maria), 2020
- 'Consumer Research with Social Impact: Towards an Agenda', Manchester, November 2017
Let there be a "We"
Instructions: "read the chorus, choose a segment, then read, return, repeat"
This poem was developed by the CRIS Collective during the AM 2022 CRIS workshop
To read about the process, read the CRIS Collective paper ‘Let there be a “We”: introducing an ethics of collective academic care’ published in European Journal of Marketing
CRIS Collective on this occasion were as follows:
Emma Banister, Kathy Hamilton, Maria Piacentini with Liliane Abboud, Seamus Allison, Helen L. Bruce, Wendy Hein, Leighanne Higgins, Charlotte Hoyland, Agnes Nairn, Sara Parry, Andrea Tonner.
Ethics of Care and Poetry as Method
Kathy was a guest on Methods Talk, the methods@manchester podcast. The episode was released in July 2023 and was focused on the CRIS Collective EJM paper and experiences using poetry as method (the podcast is also available on Spotify and other podcast platforms).
Online writing retreats & reading groups...
coming soon....
We don't have a 'membership' as such, and CRIS is a rolling inclusive collective, allowing various authorships and participation in different activities.
However you can follow us on Twitter and join our LinkedIn Group. We will also update this webpage with upcoming events and news.
Follow us on Twitter: @SocialImpactSig