Build-a-Brand in 4 Easy Steps
Step One: "The Bear"
Your brand represents your organization -- take some time to think about what you would like to showcase.
Hands-On
Let's hop into Adobe Express' Logo Creator and put an image to your brand.
Step Two: "The Heart"
What drives your organization? What is "the heart"? This could be your mission statement, your club's purpose, etc.
Hands-On
Think of three words that focus your purpose.
Step Three: "The Stuffing"
Next, we'll work on the "stuffing" of our brands: the colors, the fonts, and settings that can be applied across all of your content.
Hands-On
Let's open up the Brand Builder tool in Adobe Express and get building!
Step Four: "The Outfit"
Now that you have a brand, let's explore ways to use it in Express' post editor.
Hands-On
Follow along as we tour the many things you can do with your brand!
Express Tools for Social Media
Post Scheduler
Quickly and easily schedule posts to upload to social media with Express' brand-new Post Scheduler! Simply link your social media accounts, upload media, and pick a date and time for your content to go live.
QR Code Generator
Tired of using sketchy QR-generator websites? Express has you covered! There is a brand-new QR code generator right in Express so you can quickly and easily create these codes hassle-free.
Photo Editor
Express also has a variety of easy-to-use photo editing tools. Remove image backgrounds, retouch pictures, and create photo collages with the image editing options.
Resources
Adobe EdEx
Adobe's Education Exchange is an awesome resource for exploring what other educators are doing with Adobe in the classroom. There are also in-depth tutorials for different Adobe tools.
Creative Skills Series
Adobe's Creative Skills Series is an online platform where you can learn new skills at your own place and earn badges and LinkedIn-ready micro credentials along the way.
LinkedIn Learning
LinkedIn Learning is another great way to learn how to use digital tools. There are tons of courses and tutorials on all kinds of different platforms and skills.
Thank you!
Credits:
Created with images by vipman4 - "Sewing accessories isolated on white" • Rawpixel.com - "Computer Laptop Drawing Working Desk Concept" • Pixel-Shot - "Holder with stationery on color background" • nndanko - "teddy bear sitting on a yellow background" • tonktiti - "Female hands heart shape on nature bokeh sun light flare and blur leaf abstract background." • netrun78 - "Abstract background with colorful paper origami stars. Holiday, celebration, birthday, greeting card, invitation, diy concept" • White bear studio - "fashion clothes on a rack in a light background indoors. place for text"