"This is not a quick decision, it's been discussed for months," said James Cashmore of Google.

Denis Woodside Google Vice President and MD, Benelux & Ireland and the team have been reviewing policies from a legal and user needs perspective at the local level," he said. "I am confident that the local market will make more decisions in the future."

Many experts see this shift by the large search market as another sign of the economic era. Lifting restrictions on gambling advertising has the potential to bring millions of dollars in new revenue not only for Google but also for other major search markets.

Google has very specific rules to allow advertising, which require advertisers to be registered with the Gambling Commission and provide a valid operating permit. People within the European Economic Area but outside the UK must obtain permission to advertise gambling in their home countries. Advertisements are only available through Google's search results page, not through the content network site, and all gambling ads are automatically classified as Non-Family Safe.

The decision has sparked controversy among political and religious organizations. Even if Google does not encourage gambling, the financial crisis is producing money problems. 온라인카지노사이트