EveryMatrix Acquires FSB Technology In Important All-Cash Deal
EveryMatrix has taken a big strategic step by acquiring FSB Technology, a world-renowned turnkey and professional sportsbook technology company, through cash transactions. The acquisition is poised to significantly strengthen EveryMatrix's sportsbook platform, OzMatrix, by securing immediate sales growth, company synergy, and a solid position in major markets such as the UK, Ireland, and Africa, where FSB has established a strong foothold.
Founded in 2007 by Sam Lawrence and David McDowell, FSB Technology has become a leading London-based provider of B2B sportsbook technology. FSB provides comprehensive end-to-end turnkey solutions, including player account management (PAM), sports betting, and casino platform solutions. The acquisition will allow EveryMatrix to integrate key features of FSB products, especially its famous horse racing products, into its own portfolio.
Customers will now benefit from EveryMatrix's enhanced modular suite of products, including casino games, aggregation, payments, player account management, management services, affiliate management, and data tracking. The move to OzMatrix will provide access to proven Tier-1 sportsbooks and Ozfeed products, aided by EveryMatrix's advanced technology, extensive development resources, and a team of more than 1,000 employees across 13 global locations.
Expand market share and strengthen product offerings
The acquisition aligns with EveryMatrix's long-term growth strategy, which aims to expand and deepen its presence in regulatory markets, particularly in the UK, Ireland, and Africa. FSB's strong market share in these regions will help accelerate this process, diversify EveryMatrix's customer and revenue profiles, and migrate FSB's customers into a more powerful and performing product line.
Evbe Groes, Group CEO of EveryMatrix, expressed his enthusiasm for the acquisition: "I am excited to announce the acquisition of FSB Technology and proud of the EveryMatrix team involved in making this deal easy. This is our most ambitious acquisition to date in terms of value, scale, and complexity. There has been a tremendous amount of internal teamwork behind the scenes to ensure this process is managed efficiently, which is a huge credit to everyone. Our ability to trade quickly and solve this problem smoothly through the lines has been very impressive."
Achieve record growth and profitability
OzMatrix has already shown impressive performance for Tier-1 brands across Europe, launching several large-scale digital projects, including Bet-at-home and TippmixPro, the online brand of the Hungarian National Lottery Company. OzMatrix saw a 75% year-over-year increase in total bets in 2023, a 90% jump in profitability, and a 31% increase in live events, resulting in record growth and profitability to more than 1.8 million this year. With the acquisition of FSB Technology, this strong growth trajectory looks set to continue.
Adam Smith, CEO of FSB Technology, commented on the deal, "FSB has achieved a lot in the last 18-20 months, including expanding into new markets and launching innovative offerings. Working with EveryMatrix represents another major milestone for FSB. We are excited and excited about the new opportunities this deal can create through the sharing of our unique capabilities as well as accelerating the growth of FSB's existing partners." 에볼루션 바카라사이트
look to the future
The acquisition marks a significant milestone for EveryMatrix, which strengthens its sportsbook platform, expands its market reach, and strengthens its technology capabilities. By integrating FSB's strengths, EveryMatrix is well positioned to continue its upward trend, delivering exceptional results for customers and partners. By seamlessly integrating FSB Technology's OzMatrix offerings, customers will leverage both their expertise and resources to deliver an unmatched gaming experience.