One World, Health for All Toolkit to engage and support the movement

Content of this toolkit

  • Background on One World, Health for All movement
  • Ways to engage and support the movement
  • Social media content
  • Media coverage
One World movement website
Download resources here
Kit en español

Background: One World Movement

It begins with one. One hand reaching out. One heart choosing hope. One act of kindness.

Over seventy-five years ago, the World Health Organization (WHO) was born from a simple but powerful promise: that health is a human right. That no matter your age, your origin, your story—your life matters.

The world has changed since then. We’ve seen progress. We’ve faced pandemics. We’ve watched borders close, economies falter, and inequalities grow deeper. Through every challenge, WHO has stood firm - saving lives, halting deadly outbreaks, and strengthening fragile health systems; reaching the most forgotten corners of the globe and currently responding to 42 emergencies.

But WHO’s work touches every life, every day—from ensuring vaccine safety to reducing tobacco use, tackling disease outbreaks, scaling up mental health services, advancing maternal health and combatting infectious and chronic diseases.

These critical efforts continue to save lives and build healthier futures—but WHO cannot do it alone.

The One World Movement embodies this spirit—uniting people across borders to power WHO’s mission for global health equity. By joining this movement, your donation becomes a lifeline—fueling faster emergency responses, delivering care where it’s needed most, and ensuring health for all, everywhere.

Together we rise as one for global health. Every donation saves lives.

One World, Health for All.

See the press release by WHO here.

Ways to engage and support

The One World movement invites everyone to take action for global health in three simple ways:

  1. Donate through this link. Contributions support WHO’s lifesaving work worldwide.
  2. Share – Post a photo holding up your index finger to symbolize unity. Use #OneWorldMovement & #HealthForAll, and link to the donation page https://whofoundation.donorsupport.co/page/FUNEKRBXNHP
  3. Amplify – Encourage others to join the movement.

All donations, collected will support live-saving efforts around the world, with a strong focus on country-level initiatives. These resources are essential in driving impactful implementation where it matters most based on the decisions of WHO’s 194 Member States. Together, we can drive real change.

Social media engagement

Templates to be used on social media (BlueSky, LinkedIn, X/Twitter or any other). For Instagram, TikTok and other audiovisual-based channels, you can use the below as a caption of your image and videos.

  • Option 1: Rise as One. Join the 🌍 #OneWorldMovement. Health shapes our lives. But today, our global health institutions face challenges that threaten the progress we've made. #HealthForAll is a right, not a privilege. We must unite more than ever. Donate today 👉 https://whofoundation.donorsupport.co/page/FUNEKRBXNHP
  • Option 2: 🌍 One World, Health for All. Join the #OneWorldMovement and show that global health needs unity and action. For us, for our children, for generations to come. #HealthForAll Donate today 👉 https://whofoundation.donorsupport.co/page/FUNEKRBXNHP
  • Option 3: 💙 Health is a right, not a privilege. From fighting Ebola in war zones to vaccinating children during conflict, WHO protects us all. Rise as one for a healthier, safer world, join #OneWorldMovement. Donate here 👉 https://whofoundation.donorsupport.co/page/FUNEKRBXNHP

Share written posts, pictures or video messages using the hashtag #OneWorldMovement and where possible #HealthForAll

  • Be authentic, use plain language, post in your preferred language.
  • Depending on the audience you’re speaking to, share a story on how WHO impacts your life. If you know someone at WHO, recognize their work by describing their work and efforts. Examples here, here and here.
  • Don’t forget to tag influential stakeholders who can help spread the word or who are in decision making positions. Tag other members of your network.
  • ⁠Invite others to share their stories and experiences.
  • Amplify the stories and posts of others that resonate with you.

Some media coverage of the campaign

Download resources here
CREATED BY
Mijail Santos