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rozanna baktasarian

GRAPHIC DESIGNER

PHOTOGRAPHY
“Growing up in a blind city” — A visual introspection into identity, memory, and time. This photobook reflects on personal transitions through atmospheric photography and subtle visual storytelling.

POSTCARD

El Lissitzky - This postcard pays homage to Constructivism’s revolutionary vision: art as architecture, design as ideology, and creation as a tool for shaping modern life.
These posters were created to promote a women-led podcast focused on empowerment, rights, and real stories. Bold visuals and strong messaging were used to amplify women’s voices and spark conversation.
Some posters created with experimental typography, others with bold imagery. Each piece pushes the boundaries of composition, challenging how we read, see, and feel design.

SOCIAL CAMPAIGN

A visual campaign designed to raise awareness about political corruption in Cyprus and its impact on society. The project includes a series of posters, stickers, and an editorial magazine, using bold graphic design and thought-provoking messaging to encourage public discussion, promote transparency, and inspire social engagement.

CAMPAIGN MERCH

BOOKAZINE

BROCHURE

This brochure project channels the energy of Paula Scher’s iconic style — bold typography, layered compositions, and graphic rhythm. Inspired by her belief that design should speak as loudly as it looks, this piece transforms information into an experience.

"A brochure design project inspired by Quiet by Susan Cain — capturing the power of introversion through calm visuals and thoughtful layout.

WAYFINDING SIGNAGE

A wayfinding system inspired by TEPAK’s future buildings and logo — where architecture and identity shape the path.

This logo was designed for a brand focused on organic products, crafted with a luxurious and high-quality aesthetic. The branding reflects purity, elegance, and sustainability — appealing to an audience that values both natural ingredients and refined design. Every element was chosen to communicate trust, sophistication, and care.

''SHRUBS'' COSMETICS
This packaging for Shrubs Organic was created with younger kids in mind. The goal was not only to deliver a healthy, organic product but also to design a box that sparks creativity and fun. After using the product, children can reuse the packaging as a toy or play object — turning it into something they can interact with, imagine with, and enjoy beyond its original purpose.
Shrubs is a premium organic brand designed with a focus on natural tea products. This branding and logo project reflects the purity of organic ingredients while embracing a luxurious, modern aesthetic. The packaging was crafted specifically for tea, combining elegance with sustainability to appeal to an audience that values both wellness and quality.
Developed a cohesive personal brand using a refined red and black palette.
This group project focused on rebranding Road Safety Cyprus to create a more engaging and accessible identity for newly licensed teenage drivers. Our aim was to communicate road safety in a more helpful and interesting way through a modern visual identity that uses soft colours to represent safety, trust, and reliability. As part of the rebrand, we designed a Driver Safety Kit that included a Driving Passport, stickers, a flyer, a keychain, and a business card, providing young drivers with useful information and encouraging safer driving habits through interactive and memorable design.
A playful and vibrant illustration designed to enhance the visual appeal of the packaging, capturing the essence of the product while attracting attention on the shelf. The artwork reflects the brand’s personality and helps communicate freshness, flavor, and fun.
Illustration cover for short animation film

BOOKCOVERS

A book cover redesign project for Quiet by Susan Cain — aiming to reflect the strength and depth of introversion through minimalist and calming design.
Book cover series I designed, unified through a shared visual rhythm and expressive typography.
ZINE