World AIDS Day 2025 arrives at a critical moment. After years of remarkable progress, sudden and severe funding cuts have destabilized prevention programs, closed health facilities, and jeopardized the the global response. With 1.3 million new infections in 2024 and just five years until the 2030 deadline to end HIV/AIDS as a public health threat, we cannot afford to lose momentum now. We have the tools, technologies, and knowledge to end this epidemic — but only if we #FundWhatWorks. This toolkit provides ready-to-use social media content advocating for the restoration and expansion of funding for #HIVPrevention. Join us in encouraging leaders to get back on track to #EndTheEpidemic.
How to use this toolkit:
- Share the images below on any social media platforms
- Copy/paste the suggested social media copy
- Use the hashtags #WAD2025, #HIVPrevention, and #FundWhatWorks
This World AIDS Day, we’re only five years from the 2030 deadline to end HIV/AIDS as a public health threat. This goal is more achievable than ever before thanks to new treatment and prevention options — but only if countries are able to close the funding gaps created by this year’s aid cuts. On #WAD2025, we’re calling on stakeholders to #FundWhatWorks. #HIVPrevention
Target: Reduce new HIV infections to 370,000 by 2025. Reality: 1.3 million new HIV infections in 2024. The gap is widening, and cuts to HIV prevention aren’t helping. We know how to stop HIV/AIDS. We need to #FundWhatWorks. #HIVPrevention #WAD2025
In 2025, HIV funding losses have already: ❌ Cut PrEP programs ❌ Ended condom distribution ❌ Defunded stigma reduction ❌ Paused voluntary medical male circumcision This is what happens when prevention isn’t a priority. Key populations need comprehensive prevention — and that requires dedicated funding. #WAD2025 #FundWhatWorks #HIVPrevention
Embracing new HIV prevention options — such as lenacapavir — could save $7 billion annually while saving more lives. Access to prevention isn't just the right thing to do — it's the smart investment. We have to #FundWhatWorks #HIVPrevention #WAD2025
Until HIV/AIDS is no longer an epidemic anywhere, it is a risk everywhere. Every new infection allows the virus to evolve, evade, and spread. Prevention isn't charity — it's global health security. #FundWhatWorks now or pay more later. #WAD2025 #HIVPrevention
We're closer than ever to ending HIV/AIDS. 87% of people living with HIV know their status, and 89% are on treatment. But after 1.3 million new infections in 2024, there’s much work to be done. We can finish this fight, but it means we must #FundWhatWorks #HIVPrevention #WAD2025
HIV prevention services are being defunded, even as serious inequities persist in the fight to #EndTheEpidemic: ➡️ 12% of all AIDS-related deaths in 2024 were among children, though they account for only 3% of all people living with HIV ➡️ 58% of the new HIV cases in 2024 were among adolescent girls and young women ➡️ Men living with HIV are less likely to be on treatment (73%) than women (83%) We cannot end AIDS while leaving anyone behind. Targeted, funded programs save lives across all communities. #WAD2025 #HIVPrevention
In January, programs protecting 6.6 million orphans and vulnerable children (OVC) and their caregivers were dismantled. As of #WAD2025, millions of children remain at great risk for malnutrition, disease, abuse, and sex trafficking. To maintain significant progress in the fight to end HIV/AIDS, we must #FundWhatWorks and restore #OVC programs.
Sub-Saharan Africa has seen a 56% reduction in new HIV infections since 2010. But 80% of prevention comes from external sources, which are now cutting funding. We cannot #EndTheEpidemic without investing in prevention. Don’t let our progress disappear overnight. #FundWhatWorks #HIVPrevention #WAD2025