MY SMILE MATTERS 2025 HITS A RECORD!

This October, dental professionals and educators across the country came together to celebrate National Dental Hygiene Month through our fourth annual My Smile Matters campaign. Thanks to our generous sponsors, we provided hundreds of oral health advocates with free resources to educate kids and caregivers about healthy smiles—and how to protect them. With more than 181,000 people reached in 44 states and four countries, this year’s campaign was our most impactful yet!

Get all the details here...

SPONSORED BY:

darbydental.com • dentsplysiron.com

LEARN MORE ABOUT A CAREER IN DENTAL HYGIENE:

Click here for career resources and more information.

We received SO MANY nominations for 2025's Outstanding Dental Hygienist recognition. We've selected five of our favorites (and a few honorable mentions!)

This year’s winners embody compassion, innovation, and leadership in advancing children’s oral health.

See who won.

CONGRATULATIONS TO THE WINNERS!

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GET your smiley teeS and HOODIES to wear during Dental hygiene month

Proceeds will help kids in underprivileged communities get the dental services they need to have a healthy smile!

get your shirt!

Then post your smiley tee selfie with #MySmileMatters to share why healthy dental hygiene habits are important!

Choose from the Classic Unisex Tee, Women's Slim Fit Tee, and Youth Tee for kiddos.

Classic Unisex Tee is a standard fit t-shirt. Typically made of 100% cotton, this heavyweight tee has a soft and traditional feel. (Available in Daisy, Carolina Blue, and White.)
Women's Slim Fit Tee: lightweight, combed, and ringspun cotton/polyester blend. (Available in Turquoise, heather gray and White.) Youth Tee is a standard unisex fit, soft, mid-weight, cotton tee. (Available in Sapphire, Light Pink, Daisy, and White.)

ALSO AVAILABLE IN HOODIES AND SWEATSHIRTS!

let's go shopping!

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2025 WINNERS:

  • Charley, age 3, of Norfolk, NE
  • Desmond, age 10, of North Plainfield, NJ
  • Evanna, age 11, of Harrisburg, NC
  • Mason, age 10, of Ellensburg, WA
  • Vivienne, age 8, of Sterling, IL

Thank you to everyone who rated what makes candy bad for their teeth this Halloween, and congratulations to our $100 Visa gift card winners!

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GET YOUR FREE SOCIAL MEDIA KIT.

Spread awareness about the importance of healthy dental hygiene habits and the value dental hygienists bring to the health of children.

5 WEEKS OF CONTENT!

The My Smile Matters social media kit includes posts with colorful graphics and sample text so you'll always know what to say.

videos!

Here's a sample:

TOPICS INCLUDE:

  • Why Smiles Matter
  • All About Dental Hygienists
  • NEW: Taking Care of Baby Teeth
  • Oral Health Tips
  • Food, Candy and Oral Health
GET CAMPAIGN REMINDERS

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GET YOUR FREE EDUCATIONAL MATERIALS.

Help children and their caregivers understand the importance of healthy dental hygiene habits with our FREE downloadable resources.

We'll share handouts, classroom presentations, and fun activities to show others why having a healthy smile is important and tips for healthy smiles from birth through adulthood.

SIGN UP FOR REMINDERS

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My Smile Matters is a Dental Hygiene Month campaign of

Learn more about our mission at AmericasToothFairy.org.

THANK YOU OUR 2025 SPONSORS:

Email Jill at jmalmgren@ncohf.org for 2026 sponsorship information.

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