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World Malaria Day 2025 Social Media Toolkit | April 25, 2025 | United to Beat Malaria

In this toolkit, you will find:

WHAT IS WORLD MALARIA DAY?

Recognized each year on April 25, World Malaria Day highlights the global successes reached to end malaria and innovation needed to accelerate progress.

Malaria is a treatable and preventable mosquito-borne disease, yet in 2023, the disease infected 263 million people around the world and killed 597,000 people – 74 percent of those lives lost being children under five years old.

Since 2000, leading U.S. and global malaria programs have prevented 2.2 billion cases and saved 12.7 million lives. American malaria programs like the U.S. President’s Malaria Initiative (PMI) and the Centers for Disease Control and Prevention (CDC) work with multilateral institutions like the Global Fund to Fight AIDS, Tuberculosis and Malaria (Global Fund) and Gavi, the Vaccine Alliance (Gavi) to ensure endemic countries can chart the path toward elimination.

Continued bipartisan U.S. leadership and investments are crucial to ensure that future generations can live without fear of a child dying from a simple mosquito bite. But recent funding impacts to malaria prevention programs, insecticide and drug resistance, and humanitarian crises threaten global progress — putting millions of additional lives at risk.

Although the U.S. eliminated malaria in the 1950s, malaria knows no borders. U.S. hospitals and clinics diagnose nearly 2000 travel-related cases each year, and in 2023, Arkansas, Florida, Maryland, and Texas reported 10 locally acquired cases of malaria. Without continued investment, political will, and cross-sector collaboration, the risk of reintroduction in the U.S. and further global spread is real.

This World Malaria Day, it is crucial that we reinvest, reimagine, and reignite the fight to beat malaria. Our toolkit shares how to participate in World Malaria Day actions, social media language, and more. If you have any questions, please contact us at info@beatmalaria.org.

How to participate in World Malaria Day

1. Donate to our campaign

Your generous donations will help us continue providing critical resources to the most vulnerable communities. In 2025, your World Malaria Day donation will support refugee families and communities in Ethiopia and Uganda through our Healthy Start for Refugees Initiative, in collaboration with our sister campaign Shot@Life.

With nearly 47 million forcibly displaced children globally, refugee children are among the most marginalized and at-risk people in the world. UNHCR estimates nearly 13 million displaced people, including 6 million children, could be left without life-saving care in 2025 due to funding shortfalls.

Throughout April, all donations up to $100,000.00 raised will be matched, thanks to the Benito and Frances C. Gaguine Foundation. Donations can also be mailed to United Nations Foundation 1750 Pennsylvania Ave NW Suite 300 Washington, DC 20006. Checks should be made out to United to Beat Malaria with a note in the memo: UTBM - Healthy Start.

Donate Today

2. PARTICIPATE IN THE MOVE AGAINST MALARIA 5K

Go the extra "kilometer" in the fight to #BeatMalaria. Between World Malaria Day (April 25) and May 10, join supporters worldwide for the third annual Move Against Malaria 5K (#MAM5K2025 or #MoveAgainstMalaria), an event to raise awareness about malaria and support lifesaving malaria tools and programs.

Participants can engage with the event in a variety of ways. For example, you can host a 5K event in your community. We’ve also had participants swim, skateboard, and kayak their 5K. Creativity is welcome!

Join the movement

A special thank you to our 2025 Move Against Malaria sponsor EBC Financial Group.

3. take action WITH US

Follow these steps to take action with us digitally on World Malaria Day:

4. SHARE on social media

Help us spread the word about World Malaria Day! Keep scrolling to view our easy-to-use social media posts and graphics.

Social media

HANDLES

HASHTAGS

  • #WorldMalariaDay
  • #BeatMalaria
  • #EndMalaria
  • #MalariaEndsWithUs
  • #MoveAgainstMalaria
  • #MAM5K2025 (Move Against Malaria 5K)

SOCIAL MEDIA POSTS

Remember to tag United to Beat Malaria on your favorite social media platforms!

Download social media graphics

Instagram

General Advocacy Posts

  1. Today is #WorldMalariaDay🦟. Malaria is treatable and preventable, yet a child still dies every minute. No one should die from this disease. Join @unitedtobeatmalaria to advocate for a malaria-free future in our lifetime. We can be the generation to #BeatMalaria.
  2. Malaria knows no borders. In 2023, there were 263M cases and nearly 600,000 deaths, per @WHO. Far too many who lost their lives were children. This #WorldMalariaDay🦟 stand with @unitedtobeatmalaria to support strong U.S. funding to end this preventable disease. #BeatMalaria #EndMalaria
  3. #WorldMalariaDay celebrates the progress we've made & the work that remains to #BeatMalaria. U.S. malaria programs have helped prevent BILLIONS of malaria cases since 2000. Let's raise our voice with @unitedtobeatmalaria to tell Congress to continue supporting these prevention efforts! #EndMalaria
  4. This #WorldMalariaDay, it is crucial that we step up the fight to #BeatMalaria to protect us all. Malaria is a leading threat to American travelers, U.S. diplomats, and military members abroad. With U.S. bipartisan leadership and support, we can #EndMalaria to create a healthy, safe, and more secure world.

Support Our Campaign Posts

  1. @unitedtobeatmalaria has made it easier than ever to help us advocate and raise our voice on #WorldMalariaDay. From joining the Move Against Malaria 5K (#MAM5K2025) to signing petitions, we can show that we are the generation to #BeatMalaria. Visit @unitedtobeatmalaria to learn how you can participate in #WorldMalariaDay. #EndMalaria #ZeroMalaria
  2. Refugee children in Uganda and Ethiopia deserve a healthy future. With severe medicine & testing shortages, @unitedtobeatmalaria will not leave these displaced families behind on #WorldMalariaDay. Consider donating to #BeatMalaria to support a #HealthyStart for refugee kids.
  3. On #WorldMalariaDay, help increase access to malaria treatment for refugee children in Uganda and Ethiopia with @unitedtobeatmalaria. All kids everywhere deserve a #HealthyStart without fear of severe illness from a mosquito bite. Donate today to #BeatMalaria.

Facebook & Linkedin

General Advocacy Posts

  1. Today is #WorldMalariaDay🦟. Malaria is treatable and preventable, yet a child still dies every minute. No one should die from this disease. Join @United to Beat Malaria to advocate for a malaria-free future in our lifetime. We can be the generation to #BeatMalaria.
  2. Malaria knows no borders. In 2023, there were 263M cases and nearly 600,000 deaths, per the @World Health Organization. Far too many who lost their lives were children. This #WorldMalariaDay🦟 stand with @United to Beat Malaria to support strong U.S. funding to end this preventable disease. #BeatMalaria #EndMalaria
  3. #WorldMalariaDay celebrates the progress we've made & the work that remains to #BeatMalaria. U.S. malaria programs have helped prevent BILLIONS of malaria cases since 2000. Let's raise our voice with @United to Beat Malaria to tell Congress to continue supporting these prevention efforts! #EndMalaria
  4. This #WorldMalariaDay, it is crucial that we step up the fight to #BeatMalaria to protect us all. Malaria is a leading threat to American travelers, U.S. diplomats, and military members abroad. With U.S. bipartisan leadership and support, we can #EndMalaria to create a healthy, safe, and more secure world.

Support Our Campaign Posts

  1. @United to Beat Malaria has made it easier than ever to help us advocate and raise our voice on #WorldMalariaDay. From joining the Move Against Malaria 5K (#MAM5K2025) to signing petitions, we can show that we are the generation to #BeatMalaria. Visit @United to Beat Malaria to learn how you can participate in #WorldMalariaDay. #EndMalaria #ZeroMalaria
  2. Refugee children in Uganda and Ethiopia deserve a healthy future. With severe medicine & testing shortages, @United to Beat Malaria will not leave these displaced families behind on #WorldMalariaDay. Consider donating to #BeatMalaria to support a #HealthyStart for refugee kids.
  3. On #WorldMalariaDay, help increase access to malaria treatment for refugee children in Uganda and Ethiopia with @United to Beat Malaria. All kids everywhere deserve a #HealthyStart without fear of severe illness from a mosquito bite. Donate today to #BeatMalaria.

X/twitter

Want to be heard by your lawmaker's offices? Share the importance of crucial malaria funding with your member of Congress directly using the link below!
Tweet Congress

General Advocacy Posts

  1. Today is #WorldMalariaDay🦟. Malaria is treatable and preventable, yet a child still dies every minute. No one should die from this disease. Join @beatmalaria to advocate for a malaria-free future in our lifetime. We can be the generation to #BeatMalaria. Click to Tweet
  2. Malaria knows no borders. In 2023, there were 263M cases and nearly 600,000 deaths, per @WHO. Far too many who lost their lives were children. This #WorldMalariaDay🦟 stand with @beatmalaria to support strong U.S. funding to end this preventable disease. #BeatMalaria #EndMalaria Click to Tweet
  3. #WorldMalariaDay celebrates the progress we've made & work that remains to #BeatMalaria. U.S. malaria programs have helped prevent BILLIONS of malaria cases since 2000. Let's raise our voice with @beatmalaria to tell Congress to continue supporting these prevention efforts! Click to Tweet
  4. This #WorldMalariaDay, it is crucial to step up the fight to #BeatMalaria. Malaria is a leading threat to American travelers, U.S. diplomats & military members abroad. With U.S. bipartisan leadership & support, we can #EndMalaria to create a healthy, safe & more secure world. Click to Tweet

Support Our Campaign Posts

  1. @beatmalaria has made it easier than ever to help us advocate & raise our voice on #WorldMalariaDay. From joining the Move Against Malaria 5K to signing petitions, we can show that we are the generation to #BeatMalaria. Visit #BeatMalaria to participate in #WorldMalariaDay. Click to Tweet
  2. Refugee children in Uganda & Ethiopia deserve a healthy future. With severe medicine & testing shortages, @beatmalaria will not leave these displaced families behind on #WorldMalariaDay. Support #BeatMalaria to give refugee kids a #HealthyStart: https://bit.ly/healthyrefugees Click to Tweet
  3. On #WorldMalariaDay, help increase access to malaria treatment for refugee children in Uganda & Ethiopia with @beatmalaria. Kids everywhere deserve a #HealthyStart without fear of severe illness from a mosquito bite. Donate today to #BeatMalaria: https://bit.ly/healthyrefugees Click to Tweet
Social Media Graphics

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