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Flu Vaccine Social Media Toolkit For the General Public

You can help communities protect themselves against the flu and other respiratory diseases by sharing information on vaccines!

CDC expects different viruses to spread this fall and winter, including COVID-19, respiratory syncytial virus (RSV), and the flu virus. So, it is critical to work with each other to prevent the spread of respiratory diseases in our communities

As a trusted messenger, we encourage you to increase communication efforts around the importance of vaccines and vaccine safety, with an increased emphasis on the benefits of flu vaccination and the impact of the flu on everyone, especially those with chronic health conditions, such as people with HIV or cancer. In addition, people in your community can contact a local health care provider, health department, or pharmacy to find flu vaccines near them. Vaccines.gov also lists places in areas near you that have specific flu and COVID-19 vaccines.

How to use the toolkit:

  • Use toolkit content, graphics, and messaging in your communications this fall and winter
  • Customize and share materials with your audiences and stakeholders
  • Engage people in your networks to show your support for vaccines

General tips:

  • Customize the messages below to best fit your audience
  • Tag partner social media accounts as appropriate
  • When possible, include one of the provided graphics to draw attention to your post

September-December

Respiratory Diseases

  • (X/TWITTER) .@CDCgov expects several viruses to spread this #flu season—including #COVID19 & #RSV. Keep yourself & your community safe by getting up to date on all recommended #vaccines by contacting your health care provider, local health department, or pharmacy.
  • (FACEBOOK) @CDCgov expects several viruses to spread this #flu season—including #COVID19 and respiratory syncytial virus (#RSV). Keep yourself and your community safe by getting up to date on all recommended #vaccines by contacting your health care provider, local health department, or pharmacy.
  • (INSTAGRAM) @CDCgov expects several viruses to spread this #flu season—including #COVID19 & respiratory syncytial virus (#RSV). Keep yourself & your community safe by getting up to date on all recommended #vaccines by contacting your health care provider, local health department, or pharmacy.

Protecting Your Elders

  • (X/TWITTER) Encourage your elders to get vaccinated this fall! According to @CDCgov, adults 65 and older may be at greater risk of getting sick from the flu, COVID-19, and RSV. 📍Find #vaccines at https://www.hhs.gov/immunization/get-vaccinated/where/index.html to keep yourself and family safe from these diseases and more.
  • (FACEBOOK) Encourage your elders to get vaccinated this fall!! According to @CDC, adults 65 and older are at greater risk of getting sick from the flu, COVID-19, and RSV. 📍Find #vaccines at https://www.hhs.gov/immunization/get-vaccinated/where/index.htmlto keep yourself and family safe from these diseases and more.
  • (INSTAGRAM) Encourage your elders to get vaccinated this fall!! According to @CDCgov, adults 65 and older are at greater risk of getting sick from the flu, COVID-19, and RSV. 📍 Find #vaccines near you by contacting your health care provider, local health department, or pharmacy.

Flu and Respiratory Virus Vaccines for People with HIV

  • (X/TWITTER) #DYK people with HIV are at higher risk of serious complications if they get sick from the flu, COVID-19, RSV, or pneumonia? Don't risk serious complications. Get recommended #vaccines. Learn more: https://www.hiv.gov/hiv-basics/staying-in-hiv-care/other-related-health-issues/flu-and-people-with-hiv
  • (FACEBOOK) Did you know people with HIV are at higher risk of serious complications if they get sick from the flu, COVID-19, RSV, or pneumonia? Don't risk serious complications. Get recommended #vaccines to protect you, your family, and those around you this fall and winter. Learn more: https://www.hiv.gov/hiv-basics/staying-in-hiv-care/other-related-health-issues/flu-and-people-with-hiv
  • (INSTAGRAM) Did you know people with #HIV are at higher risk of serious complications if they get sick from the #flu, #COVID19, #RSV, or #pneumonia? Don't risk serious complications. Get recommended #vaccines to protect you, your family, and those around you this fall and winter. Find vaccines near you by contacting your health care provider, local health department, or pharmacy. Or go to Vaccines.gov.

Keeping Children Safe

  • (X/TWITTER) According to @CDCgov, children are at higher risk of getting sick and developing serious complications from flu, COVID-19, tetanus, diphtheria, and whooping cough. Keep your children safe by getting them all of their recommended #vaccines.
  • (FACEBOOK) According to @CDCgov, children are at higher risk of getting sick and developing serious complications from flu, COVID-19, tetanus, diphtheria, and whooping cough. Keep your children safe by getting them all of their recommended #vaccines.
  • (INSTAGRAM) According to @CDCgov, children are at higher risk of getting sick and developing serious complications from flu, COVID-19, tetanus, diphtheria, and whooping cough. Keep your children safe by getting them all of their recommended #vaccines.

Vaccines & Pregnancy

  • (X/TWITTER) #DYK pregnant people are at greater risk of getting sick from respiratory viruses? If you’re #pregnant, get the flu, COVID-19, and Tdap vaccines to protect yourself and your baby this fall and winter. 📍Find #vaccines near you: https://www.hhs.gov/immunization/get-vaccinated/where/index.html
  • (FACEBOOK) #DYK pregnant people are at greater risk of getting sick from respiratory viruses? If you’re #pregnant, get the flu, COVID-19, and Tdap vaccines to protect yourself and your baby this fall and winter. 📍Find #vaccines near you: https://www.hhs.gov/immunization/get-vaccinated/where/index.html
  • (INSTAGRAM) #DYK pregnant people are at greater risk of getting sick from respiratory viruses? If you’re #pregnant, get the flu, COVID-19, and Tdap vaccines to protect yourself and your baby. Call your health care provider, local health department or pharmacy to get updated on your recommended vaccines this fall and winter. Or go to Vaccines.gov.

Benefits of the Flu Vaccine

(X/TWITTER) #Vaccines Benefit You: 🔵 Keep you from getting sick 🔵 Help reduce severity of some illnesses 🔵 Protect you & people around you from catching these diseases

Find vaccines at https://www.hhs.gov/immunization/get-vaccinated/where/index.htm to keep yourself and family safe from these diseases and more.

(FACEBOOK) #Vaccines Benefit You: 🔵 Keep you from getting sick 🔵 Help reduce severity of some illnesses 🔵 Protect you & people around you from catching these diseases

Find vaccines at https://www.hhs.gov/immunization/get-vaccinated/where/index.htm to keep yourself and family safe from these diseases and more.

(INSTAGRAM) #Vaccines Benefit You: 🔵 Keep you from getting sick 🔵 Help reduce severity of some illnesses 🔵 Protect you & people around you from catching these diseases

Keep up to date with recommended vaccines to keep yourself and family safe from these diseases and more.

October

Flu and Chronic Conditions

(X/TWITTER) Say #BooToTheFlu with the flu vaccine! If you have chronic health conditions like asthma, heart disease, or diabetes, this can cause serious flu-related complications. Learn more about the flu vaccine: https://www.hhs.gov/immunization/diseases/flu/index.html

(FACEBOOK) Say #BooToTheFlu with the flu vaccine! If you have chronic health conditions like asthma, heart disease, or diabetes, this can cause serious flu-related complications. Learn more about the flu vaccine: https://www.hhs.gov/immunization/diseases/flu/index.html

(INSTAGRAM) Say #BooToTheFlu with the flu vaccine! If you have chronic health conditions like asthma, heart disease, or diabetes, this can cause serious flu-related complications. Find a #FluVaccine near you by contacting your health care provider, local health department, or pharmacy.

Flu Vaccine Misconceptions

(X/TWITTER) #DYK? The flu vaccine does not give you the flu—in fact, it’s the best way to prevent getting sick from the #flu. Tell your friends and family to say #BooToTheFlu by getting a vaccine!

Learn more about how you can #FightFlu: https://www.hhs.gov/immunization/diseases/flu/index.html

(FACEBOOK) #DYK? The flu vaccine does not give you the flu—in fact, it’s the best way to prevent getting sick from the #flu. Tell your friends and family to say #BooToTheFlu by getting a vaccine!

Learn more about how you can #FightFlu: https://www.hhs.gov/immunization/diseases/flu/index.html

(INSTAGRAM) #DYK? The flu vaccine does not give you the flu—in fact, it’s the best way to prevent getting sick from the #flu. Tell your friends and family to say #BooToTheFlu by getting a vaccine!

Contact your health care provider, local health department, or pharmacy to find a flu vaccine near you.

Flu Prevention

(X/TWITTER) How can you say #BooToTheFlu? Take these steps:

  • Get the flu vaccine by Halloween
  • Use the vampire cough (into your elbow) to minimize the spread of germs
  • Wash your hands with soap and water often

Get more info: https://www.hhs.gov/immunization/diseases/flu/index.html

(FACEBOOK) How can you say #BooTotheFlu? Take these steps:

  • Get the flu vaccine by Halloween
  • Use the vampire cough (into your elbow) to minimize the spread of germs
  • Wash your hands with soap and water often

Get more info: https://www.hhs.gov/immunization/diseases/flu/index.html

(INSTAGRAM) How can you say #BooToTheFlu? Take these steps:

  • Get the flu vaccine by Halloween
  • Use the vampire cough (into your elbow) to minimize the spread of germs
  • Wash your hands with soap and water often

Contact your health care provider, local health department, or pharmacy to find a flu vaccine near you.

Almost Everyone Needs a Flu Vaccine

  • (X/TWITTER) #DYK everyone 6 months and older needs a flu vaccine every year? 🎃🦇 Get the flu vaccine by Halloween to say #BooToTheFlu. 📍Find a flu vaccine: https://www.hhs.gov/immunization/get-vaccinated/where/index.html
  • (FACEBOOK) Did you know everyone 6 months and older needs a flu vaccine every year? 🎃🦇 Get the flu vaccine by Halloween to say #BooToTheFlu. 📍Find a flu vaccine: https://www.hhs.gov/immunization/get-vaccinated/where/index.html
  • (INSTAGRAM) Did you know everyone 6 months and older needs a flu vaccine every year? 🎃🦇 Get the flu vaccine by Halloween to say #BooToTheFlu. Contact your health care provider, local health department, or pharmacy to find a flu vaccine near you.

November-December

Keeping Loved Ones Safe

  • (X/TWITTER) As you gather for the holiday season, make sure to get your flu, COVID-19, and RSV vaccines early. These vaccines can keep you and your loved ones safe to enjoy the fun this season. Visit https://www.hhs.gov/immunization/get-vaccinated/where/index.html to find #vaccines near you.
  • (FACEBOOK) As you gather for the holiday season, make sure to get your flu, COVID-19, and RSV vaccines early. These vaccines can keep you and your loved ones safe to enjoy the fun this season. Visit https://www.hhs.gov/immunization/get-vaccinated/where/index.html to find #vaccines near you.
  • (INSTAGRAM) As you gather for the holiday season, make sure to get your flu, COVID-19, and RSV vaccines early. These vaccines can keep you and your loved ones safe to enjoy the fun this season. Contact your health care provider, local health department, or pharmacy to find #vaccines near you.

November-February

Vaccines are Safe

  • (X/TWITTER) You can still get your recommended vaccines for fall and winter! Vaccines are safe, don’t give you the diseases, and are your best protection against more serious outcomes. Find #vaccine locations near you: https://www.hhs.gov/immunization/get-vaccinated/where/index.html
  • (FACEBOOK) You can still get your recommended vaccines for fall and winter! Vaccines are safe, don’t give you the diseases, and are your best protection against more serious outcomes. Find #vaccine locations near you: https://www.hhs.gov/immunization/get-vaccinated/where/index.html
  • (INSTAGRAM) You can still get your recommended vaccines for fall and winter! Vaccines are safe, don’t give you the diseases, and are your best protection against more serious outcomes. Call your health care provider, local health department, or pharmacy to find #vaccines near you.

Please use the button below to download all graphics sized for Facebook, X/Twitter, and Instagram (illustrated graphics available in both in-feed and story sizes). Clicking the button will download the zip file. Once downloading is complete, right click and select "extract all" to access the images.

Graphics below are preview-only; click the blue button above to download.

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See below for toolkits tailored to specific audiences.

Date last updated: 16 October 2023